Paper Initiatives

Since 2000-2001, Markets Initiatives has been working with the Canadian publishing and paper industries to increase market demand and availability of Ancient Forest Friendly and Post-Consumer Recycled papers.

Success stories include the ongoing transformation of the Canadian Book Publishing industry.

Our Vision Document for the Sustainable Future of Paper highlights a common vision for paper made from responsible fibre sources, maximized recycled content and clean production methods. We are committed to working with Publishers, Purchasers, Suppliers and Manufactures to achieve this end.

The Book Publishers Ecokit is a compendium of tips, terms, resources, and papers for environmentally friendly publishing.

Definitions for above terms

Pulp Fiction and the World's Ancient and Endangered Forests:

Globally, seventy-one percent of the world’s paper supply is derived from ecologically valuable, biologically diverse forests rather than from tree farms. (1)
40% of Canada’s ancient rainforests (trees up to 1400 years old) and 65% of Canada’s boreal forests are logged to produce paper . (2)
One in eight species is at risk of extinction in British Columbia. (3)
Global paper consumption has increased by a factor of 20 this century and has more than tripled over the past 30 years. (4)
Global paper consumption is projected to grow roughly 77% by 2020. (5)

Calculations:

Calculate environmental savings for post-consumer recycled content in Book, Magazine and Catalog papers using The Paper Wizard

Calculate environmental savings for post-consumer recycled content in Newsprint and Office Paper by using the web based Paper Calculator

There are a growing number of Canadian & US Printers who stock Ancient Forest Friendly house sheets and/or are willing and able to work with Ancient Forest Friendly papers.

The Eco-Paper Database is a sort-able list of Ancient Forest Friendly, high post-consumer recycled and tree free papers available on the market today.

Colleagues:

Colleagues working on complimentary paper campaigns include:

Conservatree
Co-op America and Wood Wise
Environmental Defense
Environmental Paper Network
The Green Press Initiative
The Magazine Paper Project
Reach for Unbleached
ReThink Paper
Watershed Media

(1) Toward a Sustainable Paper Cycle: An Independent Study on the Sustainability of the Pulp and Paper Industry, 1996
(2) Trading in the Future, Eco-Research Chair of Environment, Law and Policy, University of Victoria, 1996
(3) State of the Environment Report, BC Government, Ministry of Environment, Lands and Parks, 2001
(4) NO END TO PAPERWORK: World Resources 1998-1999, by staff of World Resources Program, 1998 updated June 2001.
Can be accessed at http://earthtrends.wri.org
(5) OECD Environmental Outlook, p. 218, 2001


	Paper Initiatives Since 2000-2001, Markets Initiatives has been working with the Canadian publishing and paper industries to increase market demand and availability of Ancient Forest Friendly and Post-Consumer Recycled papers. Success stories include the ongoing transformation of the Canadian Book Publishing industry. Our Vision Document for the Sustainable Future of Paper highlights a common vision for paper made from responsible fibre sources, maximized recycled content and clean production methods. We are committed to working with Publishers, Purchasers, Suppliers and Manufactures to achieve this end. The Book Publishers Ecokit is a compendium of tips, terms, resources, and papers for environmentally friendly publishing. Definitions for above terms Pulp Fiction and the World's Ancient and Endangered Forests: Globally, seventy-one percent of the world’s paper supply is derived from ecologically valuable, biologically diverse forests rather than from tree farms. (1) 40% of Canada’s ancient rainforests (trees up to 1400 years old) and 65% of Canada’s boreal forests are logged to produce paper . (2) One in eight species is at risk of extinction in British Columbia. (3) Global paper consumption has increased by a factor of 20 this century and has more than tripled over the past 30 years. (4) Global paper consumption is projected to grow roughly 77% by 2020. (5) Calculations: Calculate environmental savings for post-consumer recycled content in Book, Magazine and Catalog papers using The Paper Wizard Calculate environmental savings for post-consumer recycled content in Newsprint and Office Paper by using the web based Paper Calculator There are a growing number of Canadian & US Printers who stock Ancient Forest Friendly house sheets and/or are willing and able to work with Ancient Forest Friendly papers. The Eco-Paper Database is a sort-able list of Ancient Forest Friendly, high post-consumer recycled and tree free papers available on the market today. Colleagues: Colleagues working on complimentary paper campaigns include: Conservatree Co-op America and Wood Wise Environmental Defense Environmental Paper Network The Green Press Initiative The Magazine Paper Project Reach for Unbleached ReThink Paper Watershed Media (1) Toward a Sustainable Paper Cycle: An Independent Study on the Sustainability of the Pulp and Paper Industry, 1996 (2) Trading in the Future, Eco-Research Chair of Environment, Law and Policy, University of Victoria, 1996 (3) State of the Environment Report, BC Government, Ministry of Environment, Lands and Parks, 2001 (4) NO END TO PAPERWORK: World Resources 1998-1999, by staff of World Resources Program, 1998 updated June 2001. Can be accessed at http://earthtrends.wri.org (5) OECD Environmental Outlook, p. 218, 2001